Instagram's new Focus tool lets you shoot in portrait mode

13 April, 2018, 02:02 | Author: Darren Santiago
  • Focus: Instagram's New Camera Format In Stories

Instagram has largely escaped the controversies that have bedeviled Facebook over privacy, "fake news", and election interference thanks mainly to Instagram's design as a visual-first social media app. While Facebook is already providing this feature from 2010, which helps people to download their Photo, Video, Messages and also they can keep an activity log. "When you're done, you can add creative tools like filters, stickers and text to your photo or video before sending to your friends on Instagram Direct or adding to your story".

In addition to transparency, users will no longer have to resort to third-party apps to download their content on Instagram.

No release date for the feature has been announced yet but a source at Instagram has confirmed to TechCrunch that testing is happening.

This has been done to make your Instagram data tool portable and to make it as your download information tool. Apart from that, the tool will also allow the users to delete any data they want that is stored on Apple's servers.

They are looking to comply with the European GDPR privacy policy which requires data portability. But while it feeds data into its sister social networks, Instagram itself has yet to extend into new verticals. Incidentally, compliance with the GDPR goes into effect on May 25, 2018.

Another big question is whether the downloaded videos and photos will be in the full resolution they were uploaded or a compressed resolution that won't make them suitable for easily switching to an alternative service.

What is the data portability tool all about?

It's easy to assume that services such as Instagram would be around forever.

Now, Instagram has rolled out the tool, dubbed Focus, more widely, effectively adding a camera mode that blurs out picture backgrounds while keeping the foreground sharp.

It's assumed that users' own stable media will be saved.

The problem with that, however, is there appears to be no app that will challenge Instagram.

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